We’re Notch, a diverse crew of producers, powered by creativity, caffeine, and a lot of laughs. From brief to delivery, we lead projects with energy, precision and grace.

Our Team.

We’re not just producers. Our team brings diverse creative perspectives with experience and expertise, from print, to reality-style filming, to full-scale narrative broadcast productions. The common thread is our dedication to curating a collaborative, fun experience for everyone involved.

Our favourite projects.

AMEX x F1

THE ASK:

Bring F1 to life through POV content and an influencer partnership with Canadian race car driver Nicole Havrda. We delivered high-energy, premium storytelling that immersed fans in the AMEX experience while amplifying Nicole’s voice and social reach in motorsport.

AMEX

The Ask:

Create thumb-stopping content to drive acquisition and card signups. In just two shoot days – one on location, the other against an LED Volume wall – we were able to create content for an entire quarter, working with the North team to build the content calendar.

AMEX x Small Business Month

THE ASK:

Celebrate AMEX Small Business Month by heroing the passion, grit, and individuality of small businesses across the country. The goal was to elevate content that would traditionally live in a documentary lane and instead bring a cinematic lens to it, capturing the beauty, craft, and pride woven into each business’s everyday rituals. We delivered premium, story-driven content that honoured the artistry behind the grind and positioned AMEX as a champion of the people building it all.

Foresters Financial

The Ask:

To show the impact of life insurance at every stage of life. Notch delivered by taking the project from concept to launch, bringing back the beloved animated “Bean Man” and intercutting him with live-action moments. The result was a nostalgic yet fresh campaign across broadcast and social that made one thing clear: life insurance is about peace of mind.

Scotties

The Ask:

The ask was simple: get Canadians to get the name right and call tissues Scotties. We teamed up with Scotties Tissues, Raptors star Scottie Barnes, and Scottie the dog for a full scale IAT collaboration that made the idea instantly memorable. Smooth production and strong social buzz delivered exactly what the client wanted, a culture forward moment that reinforced Scotties as the name Canadians should be using.

Rogers

THE ASK:

Bring some hometown ice from the Edmonton Oilers to Rogers Arena and spread good luck for Canada in time for the first Stanley Cup Playoff game! Partnering with The Pub Toronto for Creative & Post-Production, The Notch team executed Pre-Production and Production in less than a week, including six shoots across Canada, many flights, and one goal in mind!

What we do.

For us, this term is all encompassing. Production includes: ideation, creative jam sessions, script writing, casting, engaging trusted partners to execute your vision. We think of all the details, so you don’t have to, even the boring ones.
Offline editing to online perfection. We will see your production through from end to end. Saying we have, “trusted partners,” doesn’t quite fit…the talented people we choose to work with are like extended Notch family. We don’t like to mess around. We always put our best forward and expect nothing less from our Notch family members.
Print is not dead! Print has morphed into something even more impactful. Our finger is on the pulse of the latest trends in Out-of-Home and Digital-Out-of-Home strategies. Our incredible talented print partners can make it all happen, with our leadership and your dream…we got you!
Want to know if an idea is achievable? (Correct answer, yes every idea is achievable- all depends on desired outcome, timeline and budget). What costs are involved? What vendors do we need to engage? You have questions, we have answers! Whether you are in need of a ballpark quote to get an idea pushed through or a high level scope for a project, we will help you build an achievable, doable and scalable plan. We even work with influencer teams to make sure the quality of deliverables are meeting the brand’s expecations.